Trade & Revenue Strategist - Greece

3 days ago

Athens, Greece beBeeRevenue Full time

At Opella, we are revolutionising self-care and transforming millions of lives worldwide.

Our Trade & Revenue Management Lead in Greece plays a pivotal role in accelerating this transformation. This individual will drive the company's revenue growth by creating value through full spectrum of Trade & Revenue Management levers.

Key Responsibilities:
  • Commercial Policy: Design optimum Commercial Policy to drive best in class activation of Opella brands across different channels while meeting Gross Trade Net (GTN) targets and maximizing Pay-for-Performance approach
  • Pricing: Responsible for the pricing process locally ensuring price increase at per inflation level and deep-dive into price index vs competitors & pack price architecture
  • Market Access: Act as liaison with Health Care Authorities and external consultants to drive pricing changes for Rx / Restricted portfolio. Collaborate with EULA & Global RGM Team in case of multi-country market access initiatives
  • Promotion: Perform promo ROI analysis to drive cost-efficient allocation of in-store activation investment across brands
  • Mix: Responsible for monitoring & driving positive sku, brand, channel, customer mix through tailored action plan based on detailed analysis & data given by finance team
  • Portfolio optimization / simplification:

Specific Responsibilities Include:

  • Brand Architecture: Local lead to support marketers to find new pricing / sizing opportunities linked to consumer occasions
  • Simplification: Local lead for the full simplification process including bottom-up approach with pruning routine focusing on low sales / low profitability skus or top-down approach based on sku to be pruned list coming from global / EULA team
  • Optimization: Work with EULA & global to find portfolio optimization like shared packaging or harmonized pack size across country
  • Innovations: Part of local innovation process to define GTN investment and customer profitability ensuring innovation % General Manager is above brand average
  • COSG: Support brand managers to challenge COGS with IA & CMO

Contribute to Country Operational Efficiency by leading Sales Out to Sales In translation as part of Integrated Business Planning (IBP) process and collaborate with Country Head to ensure robust Net Sales assumptions

Requirements:

Education & Experience: Bachelor's or Master's degree in business / finance / analytics. Data Science degree is a plus. Previous experience in revenue management is beneficial if not experience in finance or commercial FMCG / consumer healthcare / consultancy background

Soft Skills: High learning agility ability to challenge and drive change ability to easily extract insight from data to feed into compelling commercial strategies Excellent interpersonal and communication skills team player

Technical Skills: Strong analytical skills & Excel expertise Power BI is a plus

Languages: Fluent in Greek and English

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