CRM Campaign Manager

3 days ago

Marousi, Attica, Greece OTE Group of Companies (HTO) Full time €45,000 - €55,000 per year

About the company

OTE Group is the largest technology company in Greece
and a member of the Deutsche Telekom Group. Through technology and innovation, we work to create a better world for all.

Diversity, inclusion and equality are at the core of our corporate culture.

This is the reason why we create an equal working environment in which our people can excel for their expertise, professional experience, conscientiousness, and responsibility.

Become part of our network and let's create your future together

About the role

We are looking for a CRM Campaign Manager to join the Group's Customer Experience Transformation & Data Strategy (Fixed & Mobile) Unit.

Key Responsibilities

  • Design, develop and implement direct marketing campaigns in order to maximize success and conversion rates and provide unique customer experience
  • Perform data analytics in order to extract meaningful insights and identify sub-segments of existing or potential customers to be targeted with our value propositions
  • Compile and distribute up-to-date reporting on ongoing and completed campaigns measuring all relevant KPIs
  • Create/source the appropriate content that is necessary to maximize campaign conversion rate
  • Co-develop new campaign capabilities and functionalities to improve campaign effectiveness and efficiency
  • Conduct testing, review and analysis of CRM activities to ensure optimal results

Qualifications & Skills

  • Bachelor Degree in Marketing, Business Administration, Mathematics, Computer Science or Engineering
  • A Master's degree in Analytics, Statistics or related fields will be considered a plus
  • 2+ years experience in CRM Campaigns
  • Knowledge and proven experience in the use of analytics / data mining tools and methodologies
  • Experience in large-scale enterprise applications, data management and CRM campaign management projects (e.g., CRM, Billing, ERP, Data Warehouse etc.) will be considered a plus
  • Thorough understanding of project management fundamentals (Agile Project Management, Scrum Master experience will be considered a plus)
  • Fluency in English (Proficiency)

To be successful as a CRM Campaign Manager you need the following:


• Problem-solving, organizational and team working skills, proactiveness and 'can do' attitude


• Effective prioritization whilst managing multiple projects at the same period


• Outstanding leadership, organizational, and time management skills


• A flexible, multitasking, detail-oriented and positive professionalism


• Strong work ethic and team spirit


•High degree of professionalism and strong interpersonal (verbal and verbal and written) communication skills

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