CRM & Digital Marketing Specialist

2 weeks ago

Alimos, Attica, Greece Gregory's Food Service Group S.A. Full time €104,000 - €130,878 per year

We are looking for a CRM & Digital Marketing Specialist that will be part of our dynamic eBusiness and CRM department.

About the Role

You'll know you're the right person if you're passionate for e-business, consumer loyalty and lifecycle marketing, geek out when it comes to data and behavior and obsess over the latest consumer and technology trends. We need a team player and a doer, someone that can get things to the end.

  • Suggest and implement strategies and tactics for Consumer Loyalty and CRM activities that grow the customer base, while driving both online and offline traffic and sales,
  • Work with the team and partners to optimize the online conversion funnel, implement performance marketing actions and improve the UX & customer communication,
  • Manage, monitor and support Channel Management and presence in aggregators (efood, Wolt, Box) and other marketplaces,
  • Be the main point of contact for the daily operations of the eCommerce & CRM team, as well as upcoming eBusiness projects,
  • Assist in New eBusiness Projects, implementation and testing tasks,
  • Establish and implement best practices for database processes, measurement, evaluation, data capture, data quality and segmentation,
  • Conduct market research to follow trends and competition,
  • Act as internal champion for system (eCommerce and CRM), promoting the tools and providing training.
Requirements
  • Bachelor's or Master's degree in Marketing, Business or Analytics related fields,
  • 3+ years of experience in a similar position in eCommerce & CRM,
  • Good understanding of marketing segmentation, Loyalty Programs, personalization and targeting,
  • Relevant work experience in digital marketing (Social Media, PPC, SEM, SEO, display media, email marketing, etc),
  • Good knowledge of CMS, CRM and Marketing Automation Tools,
  • Experience in working with BI solutions, Google Analytics and Google Tag manager,
  • Project Management Skills,
  • Ability to analyze data, identify trends and recommend actions. Able to spot and report data quality issues,
  • Very good use of Excel and MS Office,
  • Ability to juggle multiple projects and organize time effectively,
  • Very strong communication skills (verbal and written) & good command of the English language,
  • A self-starter, self-motivated and capable of working independently as well as part of a cross-border team,
  • Eagerness to work in a fast-paced environment subject to continuous changes.
Benefits
  • Attractive remuneration and benefits package,
  • Participation in the company's annual profit-sharing scheme,
  • Private health and medical insurance through a group policy,
  • Continuous opportunities for training and professional development,
  • Excellent working conditions in a pleasant and dynamic work environment.

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