
Brand Development Specialist
2 days ago
We are looking for an individual who is passionate about building and developing products with added value for consumers. They will join a dynamic team and work cross-functionally to deliver the company's vision and strategy.
Key Responsibilities:- Collaborate with Brand Managers to develop and execute comprehensive brand strategies that align with marketing goals and objectives.
- Conduct market research and competitor analysis to identify trends, consumer preferences, and opportunities for brand enhancement
- Work with Brand Managers to contribute insights for new product launches and product improvements.
- Assist in creating and executing advertising and promotional campaigns, including digital marketing, print media, and social media
- Develop and implement consumer engagement tactics, including loyalty programs, surveys, and feedback mechanisms
- Monitor and analyze brand performance using key performance indicators (KPIs) and make data-driven recommendations for improvements
- Bachelor's degree in Marketing, Business, or a related field (Master's degree is a plus).
- 2+ years of experience in brand management or marketing, preferably in FMCG industry.
- Strong analytical and strategic thinking skills.
- Excellent communication and presentation skills.
- Creativity and innovation in marketing tactics.
- Ability to work effectively in a fast-paced, collaborative environment.
- Knowledge of digital marketing and social media platforms.
- Strong project management skills.
- Attention to detail and a results-driven mindset.
- Fluent in English.
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Senior Brand Development Specialist
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Senior Brand Development Specialist
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