Advanced Customer Engagement Strategist

4 days ago


Athens, Attica, Greece beBeeCustomerRelationshipManagement Full time
CRM Marketing Specialist Role Summary">

We are seeking a highly motivated CRM Marketing Specialist to join our team.

">
  • ">
  • Develop and execute multi-channel CRM campaigns to drive customer acquisition, retention, reactivation, and loyalty.">
  • Own the end-to-end lifecycle strategy from onboarding and engagement to retention and win-back.">
  • Segment customer data to deliver personalized communications.">
  • Utilize A/B testing, experimentation, and analytics to optimize campaign performance and channel effectiveness.">
  • Collaborate with cross-functional teams to create seamless customer journeys.">
  • Monitor key CRM KPIs and provide actionable insights and reports.">
  • Ensure compliance with data privacy regulations.">
">Key Responsibilities and Tasks">
  1. ">
  2. Plan, build, and execute CRM marketing campaigns to support business goals.">
  3. Develop and implement end-to-end lifecycle strategies for customers.">
  4. Segment and analyze customer data to inform marketing efforts.">
  5. Design and manage email automation workflows.">
  6. Conduct competitor analysis and develop strategic campaign plans.">
">Requirements">
  • ">
  • 3+ years of experience as an email marketing specialist or CRM marketing specialist.">
  • Hands-on experience with CRM platforms.">
  • Experience in email/push notifications/SMS campaign creation, scheduling, and automation workflows.">
  • Knowledge of client list segmentation and database management.">
  • Familiarity with HTML/CSS for email template design and troubleshooting.">
  • Experience with email analytics and reporting tools.">
">Employee Benefits and Perks">
  • ">
  • Attractive remuneration package and welcome package.">
  • Discretionary bonus based on company and individual performance.">
  • Referral bonus for helping grow the team.">
  • Flexible working hours and summer hours.">
  • Public transport benefits.">
  • Yearly training budget and ongoing training opportunities.">
  • Special leave days for personal reasons.">
  • Parental benefits, including emergency leave and school activity attendance.">
"],

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