Associate Partner Marketing Manager

1 day ago

Athens, Attica, Greece Aleph Full time €80,000 - €120,000 per year
Are you ready to join our digital revolution journey? 
At Aleph, we're not just part of the digital advertising landscape—we're shaping its future. Representing the world's leading platforms, including TikTok, Amazon, Google, and nearly 55 others, we operate in 130+ markets across new and existing geographies.
Our mission is to empower advertisers and brands to unlock the full potential of these platforms' advertising capabilities. By fostering long-lasting partnerships, we create limitless opportunities for people and businesses to advertise effectively at both local and global levels.
With a presence spanning continents, Aleph offers you the chance to be part of a fast-growing, innovative team where your work makes a direct impact. If you're ambitious, forward-thinking, and eager to thrive in a dynamic, global environment, Aleph is the perfect place to build your career.
We're looking for a Associate Partner Marketing Manager to join our team in Athens In this role, you'll be a dedicated business leader, shaping the future of this key partnership. You will own the development and execution of the global B2B marketing strategy and initiatives for Microsoft Advertising, collaborating closely with Aleph's Global and Regional Partner Directors for Microsoft and regional marketing managers. This role requires working with Aleph and Microsoft teams as well as cross-functional teams across sales, communications, and other departments to build the Microsoft Advertising brand within Aleph's ecosystem and drive business growth.  You'll be responsible for adapting global Microsoft Advertising marketing themes to local market needs and partnering with Aleph's regional management team to effectively communicate Microsoft Advertising messaging through marketing activations in priority markets around the world.  What you'll do:
  • Evaluate a broad range of internal and external factors to define B2B marketing strategies and tactics to support key sales objectives within a specific region or partner
  • Ensure marketing activities are aligned with the overall global marketing strategy and objectives, as well as partner's marketing strategy and objectives 
  • Manage global, regional and local execution of marketing initiatives to engage the local advertiser communities regularly: Events, content, case studies, email marketing, swag, sales material, direct mailers etc.
  • Conceive and create precise, persuasive and locally relevant messaging in partnership with the cross functional team and the partner
  • Coordinate and oversee ongoing market research, competitor analysis and impact measurement performed with 3rd party providers and internal teams 
What you need for this role:
  • Deep understanding of the digital advertising ecosystem: Beyond general knowledge, this emphasizes expertise in programmatic advertising, ad tech platforms, and data-driven marketing strategies, specifically relevant to Microsoft's advertising products.
  • Expertise in B2B marketing within the digital landscape: This highlights specialized knowledge of the unique challenges and opportunities within the advertising sector, including audio/ podcast advertising and music streaming marketing.
  • Data-driven marketing and measurement skills: Demonstrated ability to analyze campaign performance, identify key metrics, and use data to optimize marketing strategies and demonstrate ROI.
  • Content marketing and storytelling expertise: Ability to create compelling narratives and content that resonates with B2B audiences, including case studies, white papers, blog posts, and thought leadership pieces, specifically related to Microsofts' advertising solutions.
  • Experience managing co-marketing campaigns with partners: Proven ability to collaborate with external partners (like Microsoft in this case) on joint marketing initiatives, including planning, execution, and measurement.
  • Global marketing experience with localization expertise: Demonstrated ability to adapt global marketing strategies to local market needs and cultural nuances, ensuring effective communication and campaign performance across different regions.
  • Strong presentation and communication skills: Ability to effectively communicate complex technical concepts to both internal and external stakeholders, including presenting to senior leadership and Microsoft representatives.
  • Event and webinar management experience (virtual and in-person): Experience planning and executing successful events and webinars, including logistics, promotion, and follow-up, specifically for B2B audiences.
What will make us really love you:
  • C1 English
  • Relevant experience, with progressively increasing responsibility
  • Excellent stakeholder management, presence and interpersonal skills - ability to engage directly with stakeholders at all levels
  • Outstanding execution and problem-solving skills, resourcefulness, and attention to detail
  • Illustrated track record working across complex and fast-moving cross-functional environments
  • Demonstrated ability to make strategic decisions that drive business impact
What you'll love about us:
  • We care about your individuality by giving you freedom to grow and create within the company, regardless of your position
  • Learn from the best: Our state of the art workshops guarantee the latest insights into digital advertising 
  • Be part of a company with a truly global footprint, working with leading brands, platforms, and publishers across 90+ markets.
  • We foster a dynamic environment where creativity, collaboration, and bold ideas are encouraged and celebrated.
  • Join a diverse, multicultural team that values and embraces different perspectives, experiences, and talents.
  • At Aleph, your work directly contributes to connecting brands and consumers in meaningful ways, shaping the future of digital advertising.
#ALEPH
Why Join Us?
Aleph is a place of many cultures, perspectives, and talents. We support each other, creating an environment of giving and receiving. We value partnership and communication because we believe it takes a group of people to achieve great things. We are energized by our ever-changing industry, our curiosity keeps us learning and seeking out new opportunities.  
We stay flexible and adaptable, and believe in moving with the speed of change. We encourage everyone to strive for more, providing our internal talent with growth opportunities and the ability to learn together. 
"Share our similarities, celebrate our differences." – M. Scott Peck
#ALEPH

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