Key Account Representative

CREATIVITY IS OUR SUPERPOWER. It's our heritage and it's also our future. Because we don't just make toys. We create innovative products and experiences that inspire, entertain and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard—when everyone can show up as themselves and do their best work every day. We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers.

 

The Opportunity

In this position, located in Bucharest (Romania), you will be part of the Balkans sales team and together you will execute Mattel E-commerce sales and activation strategy in Romania. Through engagement and consultation with internal and external stakeholders, work directly with key retail partners to drive sales-in and sales-out, you will enhance proposition for the channel and improve consumer shopping experience across the brand portfolio.

Your primary responsibilities are to:

Together with Balkans Sales lead, develop Mattel E-com channel in Romania and execute with excellence.

• Using market knowledge of 'best-in-class' activation, together with E-com lead, partner with the Marketing and Digital teams to develop an insight-led strategy for the channel, aligned with Brands objectives. The strategy should include the full scope of opportunities on the market and practical solutions to capture these opportunities.
• Deliver progressive plan for the channel and secure gross sales targets for the key customers:
• Build first-class relationships with internal and external stakeholders to successfully coordinate and lead the execution of E-com Strategy
• Create relevant eRetail listings and activation plan for the customers, based on shopper insights and according to brand opportunities, customer's profile, and commercial priorities of Mattel
• ROARing fundamentals set-up: in close collaboration with eMerchandising team, ensure all relevant assets (product titles, SEO copy, keywords images, videos, etc.) are correctly localized for the e-com channel and available on time to be delivered to Retailers
• Lead forecasting process for E-commerce, ensure timely and correct submission to the product source to secure in-time / in-full delivery
• Stay on top of commercial KPIs: effectiveness of operations, cost to serve, margin contribution and profitability of the customers
• Monitor payment discipline of the customers and negotiate settlements of outstanding debts where necessary
• Champion the customer experience, ensure, that Mattel Brands are delivering a 'best-in-class' experience in E-com channel 
• Constantly look for new business opportunities for Mattel: based on insights, consistently optimize range of products, digital media application and SEO / SEM activities to improve Mattel footprint in the channel
  
   

Position Mattel as a thought-leader and strategic growth partner with key retail partners:

• Work closely with our retail partners, leveraging insights to maximise sales and retention of shoppers
• Plan and coordinate cross-functionally specific action to ensure high velocity of Mattel brands according to brand priorities and 
• Two-way sharing with Mattel Regional cross-functional team to ensure implementation of insights, learnings and best practices
• Keep abreast of industry trends and connect these insights to opportunities to drive sales performance
  
   

What does it take to succeed?

Developing Strategic Relationships

• Use appropriate interpersonal communication methods to influence and build effective relationships with business partners

Customer Focus

• Make customers and their needs a primary focus of one's actions
• Develop and sustain productive customer relationships

Results Focus

• Set high goals for personal and group accomplishment
• Use measurement methods to monitor progress toward goal attainment
• tenaciously working to meet or exceed those goals while deriving satisfaction from the process of goal achievement and continuous improvement

Driving Change

• Seek different and innovative approaches to addressing problems and opportunities
• Facilitating the implementation and acceptance of change within the workplace

Business Decision Making

• Relate and compare data
• Secure relevant information and identifying key issues
• Commit to an action after proper consideration of resources, constraints, and organisational values

Skills and Education:

• Qualified in Commerce, Sales, Marketing, or other business-related disciplines (highly regarded).
• 2+ years' experience working in a similar role
• Exceptional project management and problem-solving skills
• Highly knowledgeable in shopper insights and how to use them most effectively to drive sales
• Willingness to work 'hands-on'
• Strong analytical and problem-solving skills
• Strong influencing and interpersonal skills
• Lateral thinking and the ability to continuously move a project forward
• Ability to work under pressure whilst maintaining attention to detail
• Strong planning skills, whilst being flexible enough to adapt to changes in circumstance
• Native Romanian and fluent in English language skills
  
   

What It's Like To Work Here:

We are a purpose driven company aiming to empower the next generation to explore the wonder of childhood and reach their full potential. We live up to our purpose employing the following behaviors

• We collaborate Being a part of Mattel means being part of one team with shared values and common goals. Every person counts and working closely together always brings better results. Partnership is our process and our collective capabilities is our superpower.
• We innovate At Mattel we always aim to find new and better ways to create innovative products and experiences. No matter where you work in the organization, you can always make a difference and have real impact. We welcome new ideas and value new initiatives that challenge conventional thinking.
• We execute We are a performance driven company. We strive for excellence and are focused on pursuing best in class outcomes. We believe in accountability and ownership and know that our people are at their best when they are empowered to create and deliver results.

Who We Are:

Mattel is a leading global toy company and owner of one of the strongest catalogs of children's and family entertainment franchises in the world. We create innovative products and experiences that inspire, entertain and develop children through play. We engage consumers through our portfolio of iconic brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO and MEGA, as well as other popular intellectual properties that we own or license in partnership with global entertainment companies. Our offerings include film and television content, gaming, music and live events. We operate in 35 locations and our products are available in more than 150 countries in collaboration with the world's leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering children to explore the wonder of childhood and reach their full potential.

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Mattel is an Affirmative Action/Equal Opportunity Employer where we want you to bring your authentic self to work every day. We welcome all job seekers including minorities, females, individuals with disabilities, and those of all sexual orientations and gender identities.