Product Manager

Company Mission

Our mission is to give the world access to the best products by empowering great brands to reach their growth potential.

About Wayflyer

Today's consumer brands need a capital provider that keeps pace with their growth ambitions. Traditional financing options are slow, cumbersome and often out of reach. That's why we built Wayflyer.

Our unique technology allows us to assess businesses in minutes, generate financing offers that reflect their growth potential and send funds in as little as 24 hours.

Since launching in April 2020, we've deployed over $4.5bn to thousands of brands worldwide, backed by Tier 1 banks like J.P. Morgan. We've become a trusted financing partner for some amazing brands, like True Classic, Little Words Project and Kekoa Foods.

Teams at Wayflyer are truly cross-functional. You'll be collaborating with ambitious colleagues from around the world - all striving to deliver on a huge opportunity. Check out this video to hear directly from them.

Culture & Values at Wayflyer

At Wayflyer, we value being sound people, excellent operators, and ambitious overachievers, working together with integrity, creativity, and bold optimism to deliver exceptional results. To learn more, please visit our website.

Your Role at a Glance: The key ways you'll bring value to the team

This isn't a typical product role focused on scaling existing systems, it's about creating new possibilities. You'll have the chance to explore early ideas, test them with real customers, and help shape the future of Wayflyer's product portfolio. It's the perfect role for someone who wants to grow as a product manager while working on highly strategic, innovative challenges or someone that likes the journey of being an entrepreneur within an existing organisation.

• Explore new customer problems and unmet needs across eCommerce and other markets.

• Work with your product trio to prototype, test, and validate ideas quickly.

• Use AI tools to speed up research, experiment design, and prototyping.

• Partner with commercial teams, data, product and design teams to shape new opportunities.

• Help define the early roadmap for new product bets, balancing quick experiments with longer-term potential.

• Contribute to building repeatable ways of working for innovation inside Wayflyer.

• Run structured discovery: interview customers, gather insights, and frame clear problem statements.

• Use AI-powered tools for customer research, data analysis, and insight generation.

• Design and run experiments (e.g., landing pages, no-code tests, prototypes) to validate assumptions.

• Collaborate closely with design and engineering to bring early-stage ideas to life.

• Track experiment results and share learnings clearly with the team and stakeholders.

• Support shaping early business cases—how a new product could create customer and business impact.

• Contribute to product reviews, idea sessions, and cross-team collaborations that build Wayflyer's innovation muscle.

What Makes You a Great Fit

• 2–4 years of product management (or adjacent) experience, ideally in a fast-paced startup or scale-up.

• Curiosity and creativity: you're energized by exploring open-ended spaces and turning ambiguity into clarity.

• A bias for action and experimentation: you'd rather test and learn than debate endlessly.

• Strong discovery skills: you know how to talk to customers, dig into pain points, and synthesize insights.

• Comfort working in uncertainty: you enjoy the challenge of figuring things out when there's no clear path.

• Collaborative mindset: you work well in a cross-functional team and bring people along on the journey.

• An entrepreneurial spark: you think like a founder and are motivated by building something new.

• Interest in using AI: you always try out the latest AI solutions and models and are an early adopter of anything new in this area.

What to Expect After You Apply

You can expect to hear from a member of our Talent Acquisition team soon. If we believe you're a good fit, the first step will be a conversation with a recruiter who will guide you through the next stages of the process. The full interview process, which includes meeting the Hiring Manager and completing a case study or interview loop, typically takes approximately four to six weeks.

The Perks of Being at Wayflyer

Time Off That Matters

Recharge with 25 days of paid annual leave, plus public holidays.

Your Wellbeing

Access support and resources to support your wellbeing, including our Wellbeing @ Wayflyer ERG.

Comprehensive Health & Protection

Stay covered with private healthcare, life insurance, and critical illness cover.

Secure Your Future with Our Pension Plan

Our pension plan helps you build a strong foundation for tomorrow, starting today.

Family-First Policies

We offer generous parental and adoptive leave, including 6 months of paid leave for Primary Caregivers and 3 months of paid leave for Secondary Caregivers.

Share in Our Success

With our equity scheme, you're not just an employee; you're a stakeholder in our journey.

Work From Abroad

Enjoy the freedom to work remotely from anywhere in the world for up to 60 calendar days a year.

Global Offices and Working Policy

Dublin, Our Buzzing HQ

Our headquarters operates a hybrid model. The number of in-office days depends on your team, but the majority of teams and our SLT are typically in 3-4 days per week, giving you valuable exposure to senior leadership.

London, One Big Family

Home to around 30 employees, our brand-new London office also runs on a hybrid model. You'll often find our CEO working alongside the team with regular visits.

Sydney, Small but Mighty

Our close-knit Sydney office has around 20 employees and follows a flexible hybrid model, fostering strong collaboration.

Atlanta, New York & Charlotte, Stateside Collaboration

Each of our US offices has 8-10 employees and operates with a flexible hybrid approach, blending in-person connection with remote freedom.

Remote, Across the US & Europe

The majority of our Tech org works remotely across the UK and Europe, coming together throughout the year for off-sites, company kick off and technical kick off. We also have a growing number of remote team members across the US.

How We Handle Your Personal Data

By submitting your application, you acknowledge that Wayflyer Limited will process your personal data for the purpose of evaluating your suitability for the role. Such processing is based on the need to take steps prior to entering into a potential employment agreement. To learn more about how we handle your personal data, you can contact our privacy team at or review our privacy notice at