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Senior CRM Sports Executive

5 hours ago

Athens, Attica, Greece Campéon Gaming Full time
Senior CRM Sports Executive

Sportsbook CRM - Athens, Attica (Hybrid)

Campeόn Gaming is an innovative Greek iGaming Hub with offices in Athens, Thessaloniki, and Nicosia, boasting 7 years of expertise and a strong international presence. We stand at the forefront of the iGaming industry, delivering a world-class gaming experience through our immersive technology stack and operational services.

We are a diverse and dynamic team of over 180 Campeones, representing more than 10 nationalities from around the world. Our core philosophy, "We are our People," reflects our values of diversity, equity, inclusion, and transparency. These values have earned us recognition as one of the Best Workplaces in Europe for 2024, Best Workplaces in Greece for 2024, 2023, and 2021, and we have been certified as a Great Place to Work for 4 consecutive years.

We are also proud of ranking 6th Best Workplace for Women Hellas 2024 and 2nd Best Workplace in Tech Hellas for 2023.

About the role:

The Senior CRM Sports Executive is responsible for planning, executing, and optimizing CRM campaigns across the Sports vertical. Reporting to the Senior CRM Manager, this role focuses on driving player engagement, retention, and loyalty through targeted offers, personalized communications, and innovative promotional strategies. The Senior CRM Sports Executive collaborates with cross-functional teams to ensure campaigns are delivered on time and in line with business objectives, while continuously analyzing player behavior and campaign performance.

Key Responsibilities:

  • Campaign Planning &Execution – Design, implement, and optimize CRM campaigns and player communications tailored to the Sports vertical.
  • Player Segmentation &Personalization – Define and apply segmentation strategies to deliver personalized offers that increase engagement and retention.
  • Promotional Strategy Support – Collaborate with the Senior CRM Manager in developing sports-specific promotions, bonuses, and retention initiatives.
  • Performance Monitoring &Reporting – Track KPIs, analyze campaign results, and provide actionable insights to enhance future CRM activities.
  • Cross-Functional Collaboration – Work with product, design, BI, and compliance teams to prepare, test, and deliver campaigns aligned with business and regulatory requirements.
  • Coordinate CRM Messaging Around Sporting Events – Plan and deliver tailored campaigns for key sporting events (e.g., Champions League, World Cup) to maximize engagement.
  • Compliance &Responsible Gaming – Ensure all CRM activities and communications comply with local regulations (e.g., GDPR, responsible gambling).
  • Quality Assurance – Ensure accuracy of campaign setup, testing, and execution across CRM tools.
  • Continuous Improvement – Identify opportunities to improve processes, enhance player journeys, and optimize workflows.

Requirements:

  • At least 5 years of experience in CRM within the online gaming or sports betting industry.
  • Strong knowledge of Sports vertical player behavior, betting cycles, and promotional mechanics.
  • Solid analytical skills with the ability to interpret KPIs, generate insights, and optimize campaigns.
  • Excellent English communication skills, both written and verbal.
  • Strong attention to detail.
  • Good knowledge of Microsoft Excel and familiarity with PowerPoint.
  • Experience with CRM tools such as FastTrack, Optimove, or similar platforms.
  • Strong organizational and problem-solving skills, with the ability to manage multiple projects simultaneously and meet deadlines.

Nice to have:

  • Experience in lifecycle management, retention, and loyalty strategies for Sports players.
  • Knowledge of bonus structures, odds-based promotions, and event-driven campaign design.
  • Familiarity with A/B testing and optimization techniques.
  • Understanding of compliance requirements in Sports CRM communications across jurisdictions.

What We Offer:

  • Competitive remuneration package &bonus scheme
  • Access to Learning programs as well as funding to educational programs of your choice
  • Private Medical insurance &Access to a 24/7 Employee Assistance Program
  • Monthly allowance for orders via the Wolt App &free drinks and snacks at the office
  • Coverage of your public transportation expenses and gym membership
  • Paid educational leave
  • Hybrid working model
  • Modern offices in the center of Athens
  • 360 feedbacks for Constant personal and professional development
  • Birthdays are always a day off

Equality/Diversity/Inclusiveness

At Campeón Gaming we are proud to provide equal opportunities to everyone. We value our employees, and we welcome everyone, no matter their ethnic, cultural, or religious background, or their beliefs, family status, and sexual orientation.

We support and encourage diversity, equal rights, and inclusiveness.

Our team consists of people from different ethnicities and cultures, and we believe that this was our competitive advantage, leading our company to rapid growth. Therefore, we are committed to fostering an inclusive and friendly environment, where everyone has an opportunity to grow and develop within the company.

Be part of our team