Personalization Automation Specialist

2 weeks ago

Heraklion, Crete, Greece Κωτσόβολος Full time €45,000 - €55,000 per year
In Kotsovolos we embrace everything you have to offer.
Join our team and let's #beMORE together

In numbers
Kpeople | 90 stores | 3 logistics centers | 1 call center | 2 modern training centers| 6 academies | hours of training per year

Our goal
Planning our future and through latest technologies and innovation, make our lives better.

Your everyday work-life
  • Set up and manage personalized experiences on our eCommerce site and in-store using our Customer Data Platform
  • Lead feature development of our CDP platform, working closely with the external vendor to build new capabilities
  • Contribute to loyalty and CRM initiatives, helping shape strategies that deepen customer engagement and retention
  • Design and execute direct automated marketing campaigns (Viber & SMS)
  • Run A/B and multivariate tests to evaluate campaign effectiveness and optimize customer experiences
  • Analyze performance data to identify opportunities for improvement and drive continuous optimization
  • Participate in agile ceremonies (e.g., sprint planning, retrospectives) and contribute to backlog prioritization and delivery planning
As an ideal fit, you should have
  • Bachelor's degree in Business Administration, Marketing, or related field
  • 1-2 years of experience in marketing automation, CRM, or personalization
  • Hands-on experience with Microsoft Dynamics and Insider CDP (or similar platforms)
  • Strong understanding of customer segmentation, journey mapping and campaign analytics
  • Familiarity with eCommerce personalization tools and techniques
  • Excellent communication and collaboration skills
What we offer
  • Continuous training in new technologies and tools
  • Career development and growth opportunities
  • Competitive bonus scheme, performance-based
  • Group health/medical insurance package
  • Hybrid working model
  • Internal wellbeing initiatives
Join #teamKotsovolos and find an environment that promotes new technologies, loves to evolve, embraces diversity and stands next to society.

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