Digital Marketing Strategist

3 days ago


Athens, Attica, Greece beBeeSearchEngineMarketing Full time €35,000 - €55,000
Job Description

We are seeking a skilled and experienced Search Engine Marketing (SEM) and Search Engine Optimization (SEO) professional to join our marketing team. The ideal candidate will be responsible for developing and implementing strategic SEM and SEO campaigns to drive targeted traffic, increase bookings, and improve online visibility for our hotel properties.

This role requires a deep understanding of search engine algorithms, keyword research, bid management, content optimization, and analytics.

  • Develop and implement SEO strategies to improve organic search rankings and visibility for our hotel properties and brands.
  • Develop and execute SEM campaigns using platforms such as Google Ads, Programmatic Ads, and other advertising networks to promote hotel properties and drive direct bookings.
  • Conduct thorough/regular keyword research to identify high-value search terms relevant to our target audience and hotel offerings.
Required Skills and Qualifications

To be successful in this role, you will need:

  • Bachelor's degree in Marketing, Digital Media, Digital Marketing, or related field.
  • 2-3 years of experience in SEM/SEO campaign management, preferably in the hotel or hospitality industry.
  • Proficiency in Google Ads, Bing Ads, Google Analytics, and other digital marketing tools and platforms.
  • Strong analytical skills and ability to interpret data to make data-driven decisions and optimize campaign performance.
  • Excellent communication, collaboration, and project management skills.
Benefits

We offer:

  • First Employment Date: Immediate.
  • Time Schedule: 5 Days a week (Monday – Friday).
  • Daily Time Schedule: 09:00-18:00 (1 hour lunch break).
About This Role

This is an exciting opportunity to join our marketing team and contribute to the success of our hotel properties.



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