Global Marketing Manager –

Sandglass Hotels & Villas Collection is the hospitality arm of Everty, with a curated portfolio of boutique hotels and villas across Greece, Costa Rica, and Bulgaria. Each property combines distinctive design, meaningful guest experiences, and operational excellence, reflecting the brand's belief that travel is not about escaping life — but discovering it.

Position Summary

We are looking for an experienced, strategic, and commercially driven Global Marketing Manager to lead the global marketing and sales alignment strategy for a luxury hospitality group. This role is pivotal in shaping brand desirability, driving high-end guest acquisition, and supporting revenue growth across premium properties and experiences worldwide. The ideal candidate combines strong brand sensibility, digital expertise, and commercial acumen, with responsibility for both marketing performance and strategic oversight of sales activities, ensuring seamless alignment between brand promise, guest experience, and revenue objectives.

Key Responsibilities

• Global Brand & Marketing Strategy:
  Define and execute the global marketing strategy for a luxury hospitality portfolio, ensuring strong brand positioning, consistency, and desirability across all markets and touchpoints.
• Digital, Campaigns & Storytelling:
  Lead all digital marketing activities (website, SEO, paid media, CRM, social, content) and oversee the creation of high-end campaigns, content, and storytelling to drive awareness, engagement, and bookings.
• Sales Oversight & Commercial Alignment:
  Provide strategic oversight of sales activities, working closely with sales, reservations, and revenue teams to align go-to-market plans, rate positioning, offers, and priorities. Monitor performance, pipeline, and conversion, driving actions to maximize revenue while protecting luxury positioning.
• Guest Acquisition & Partnerships:
  Drive lead generation and guest acquisition strategies targeting high-value segments, and develop partnerships with luxury travel advisors, agencies, and strategic brand partners.
• Public Relations & Reputation:
  Manage PR strategy, media relations, and brand reputation across international markets, ensuring strong visibility in luxury and lifestyle media.
• Customer Experience & Journey:
  Ensure marketing and sales initiatives enhance the end-to-end guest journey, from first inspiration through post-stay engagement, in close collaboration with operations and guest experience teams.
• Team Leadership & Cross-Functional Collaboration:
  Build and lead a high-performing marketing team and foster strong collaboration across sales, revenue management, and operations.
• Performance, Budget & Reporting:
  Own the marketing budget, track KPIs across the marketing and sales funnel, analyze performance, and report insights to senior management.
• Market Expansion & Innovation:
  Support entry into new markets and destinations, introducing innovative approaches aligned with luxury hospitality trends.

Requirements

• Bachelor's degree in marketing, Business Administration, Hospitality, or related field (Master's preferred).
• 6-8+ years of experience in senior marketing roles within luxury hospitality, luxury travel, or premium lifestyle brands.
• Strong background in brand strategy, digital marketing, and integrated global campaigns.
• Proven experience working closely with sales, reservations, and revenue teams.
• Deep understanding of luxury consumers, guest experience, and premium brand management.
• Excellent leadership, communication, and stakeholder management skills.
• Strategic, commercial, and detail-oriented mindset.
• Fluency in English; additional languages are a strong plus.

What We Offer

• Competitive compensation and benefits package.
• Ηybrid work flexibility.
• International, high-end working environment.
• The opportunity to shape and elevate luxury brands on a global scale.
• Strong growth and career development prospects.

If you are interested, please send us your CV to the email mentioning 'Global Marketing Manager'in the subject line.