Brand Customer Manager

1 month ago

Alimos, Greece MSD Full time

Job Description

Position overview:

Our Oncology business marketing team is growing Do you, or someone you know, want to join us as our new Brand and Customer Manager in the Oncology Business Unit?

We are looking for innovative people who are ready to make a real difference If you are looking for a great professional opportunity, apply today

The Brand Customer Manager is part of a diverse and very dynamic marketing team. Activities can include guiding the cross-functional team, working with agile principles, development of insights & data driven strategies, creation and leading of operational plans and activities.

Main activities:

  • Develop the Brand Plan in collaboration with the cross functional Team and closely follow up its execution throughout the year

  • Work with the cross-functional pre-launch team to develop patient pathway and customer stakeholder mapping

  • Demonstrate strong Customer Engagement capabilities & proactive mindset

  • Be responsible for planning & management of the indication promotional budget, in close collaboration with the cross-functional team to ensure delivery against targets

  • Produce customer journey and engagement plans with personalization of messaging to drive behavioral change focusing on key customer Personas

  • Build multi-channel & omnichannel campaigns leveraging our company's digital capabilities

  • Work with the cross functional team to ensure success on all “must win” opportunity spaces

  • Build network & productive relationships with all global/regional/local internal stakeholders

  • Work with Agile principles and lead the cross-functional team Agile WoW

  • Lead and project manage the development-approval-production of high quality, promotional and non-promotional materials that support the brand strategy and communication

  • Build therapeutic & product knowledge and effectively share with the Team and Field Force

  • Ensure that all relevant company policies, business practices and compliance guidelines are being followed, ensuring high compliance and ethics standards

Key Capabilities for the role include:

  • Minimum 3 years of experience in a Brand Management and Strategy role in pharmaceutical company

  • Deep knowledge of the Greek pharma Oncology market is strongly preferred

  • Bachelor’s degree or equivalent

  • Master’s degree will be considered an asset

  • Ability to create and analyse insights to better understand the value we can deliver through innovative initiatives, leveraging all available data and advanced digital capabilities

  • Ability to understand and apply new strategic planning frameworks to effectively build, monitor and deliver strategic and operational plans

  • Innovative & growth mindset, utilizing a test and learn approach to develop and refine strategic imperatives, tactics, measurable deliverables and return on investment

  • Ability to leverage the diversity of colleagues and teams, while fostering an inclusive environment, to deliver on our business aspirations

  • Ability to work in ambiguity with flexible/adaptable/agile ways of working

  • Experience on Omnichannel Capabilities and Campaigns will be considered an asset

  • Proactive and will to win mindset, as well as solid leading without authority skills

  • Strong communication skills

  • Excellent command of spoken and written Greek and English

We offer:

  • Multinational environment in a leading pharma company with an inclusive work culture

  • Multiple opportunities to develop your career & advance your skills

  • Flexible working arrangements

  • Competitive compensation & benefits scheme

Current Employees apply HERE

Current Contingent Workers apply HERE

Search Firm Representatives Please Read Carefully 
Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company.  No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails. 

Employee Status:

Regular

Relocation:

VISA Sponsorship:

Travel Requirements:

Flexible Work Arrangements:

Hybrid

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Requisition ID:R284022